Saturday, July 9, 2022

Some ideas for a transformative agenda by leading hospital chains

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Some such ideas could include:

1. Exploring strategic tie-ups with 'A class' commercial buildings, MNCs, co-working spaces, 5-star hotels etc. for safety audits of their workplaces, with specific focus on sanitation and hygiene, which are now paramount in the post Covid era. Opportunities to promote other healthcare related offerings by such hospital chains, to such entities would be substantial,
 
2. Leveraging expertise to enable corporates ensure a pro-active approach to overall wellness – both physical as well as mental, of their team members, thereby boosting their morale and productivity levels. Besides various features of such healthcare management program, options like team members undertaking strenuous activities need to undergo specific tests periodically, which should be notified via SMS or Whatsapp, without them having to take the trouble of reaching out to book appointments etc. Also those exhibiting symptoms of undue mental stress due to various reasons, could undergo right counselling by such hospital’s team.

Detailed reports of such tests and counselling with suggested correctives, to be shared with the respective HR Heads for the necessary action at their end,
 
 3. “With You, Anywhere, Everywhere” offering. Any member travelling to any city can avail the services of that hospital chain if it is present in that city, and without having to carry bulky medical records with him/her. A chip-enabled card which has the entire medical history can be introduced for such members so enrolled, and
 
4. Conceptualizing “With You For Life” offering, whereby such hospital chain, remains the preferred health partner for every member enrolled in the same. Babies born in such a hospital could be automatically enrolled in this scheme, to get free medical attention for the first five years and so on. A nominal amount could be charged to the parents of such new-born babies as a premium for such a scheme, and the same could be passed on to the partner insurance company which will then reimburse the cost of any treatment for such new-born babies till they attain the age of five. Going further, this premium can be revised and repaid by his/her parents to ensure free treatment of their child till he/she attains X age, and so on. While such a hospital chain will get life time patrons from such a scheme, the partner insurance companies will also get life time policy holders.  And all this without much effort.
     
And so on….


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